October 1st, 2010
10:55 AM ET

Ochocinco cereal with sex line number pulled from shelves

Professional football player Chad Ochocinco's cereal is being pulled from store shelves after it was discovered that a telephone number on the boxes is a sex line.

The cereal, OchocincO's, had a typO.

The Cincinnati Bengals wide receiver tweeted an apology Thursday after news of the phone number, which should have been to a Oklahoma City, Oklahoma-based charity, made headlines.

"Awe man I'm bummed about the cereal number mixup on the cereal, trying to do good and got messed up, of all numbers why that one!!! Sorry."

"That one" happened to have the wrong three-digit prefix, which connected to a sex line. Feed the Children's correct number is 1-888-HELP-FTC.

But how did this happen?

Tony Sellars, spokesman for Feed the Children, reached by CNN via phone Friday, said it was just an honest mistake.

"We sent the wrong number to the company to put on the box. We obviously didn't own the other number, thank goodness.

"Certainly we don't want this to overshadow all the good things that Feed the Children and Ochocinco are doing," Sellars said.

He said the company is making sure the mistake doesn't happen again and that all the cereal from the misprinted boxes won't be thrown away, but rather donated to food pantries.

As for the sex line? As of Thursday, it was disconnected.

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Filed under: Football • Twitter
soundoff (38 Responses)
  1. Ed

    If the old number was disconnected, shy doesn't the charity buy it up and use it now. Problem solved!

    October 1, 2010 at 8:56 pm | Report abuse |
  2. Chris

    CNN, you are weaklings. You are cowards. Freedom of speech is everything, and you are complicit with those who would take it away. You are the enemy. You are slime. You are the oppressors. Have a nice day.

    October 1, 2010 at 9:11 pm | Report abuse |
    • Lone

      As I've told other people, there is no FOS in a private space. Just as a brick and mortar store has every right to deny you business within the bounds of their store the owner of a website can do the same.

      October 1, 2010 at 9:23 pm | Report abuse |
    • Ryan D

      Yet they let you you type such criticism of them on their own site…. yes, wholly tyrannical. And I'm sure saying it so many times helped get your point across.

      October 2, 2010 at 1:21 pm | Report abuse |
  3. Randy

    CNN are weaklings and cowards, but you are the one typing anonymous messages on the computer... You need to get a life bro, your messages lead me to believe that you are not mentally stable.

    October 1, 2010 at 9:29 pm | Report abuse |
  4. Conor

    Maybe people shouldn't purchase anything linked to that narcissistic piece of s hit Ochocinco in the first place. You want to donate to a hungry-children charity? There are plenty of other legitimate ways to do so.

    October 1, 2010 at 9:36 pm | Report abuse |
  5. thhhhhhhhhh

    hahahahahaha he's not even good!

    October 1, 2010 at 10:12 pm | Report abuse |
  6. W7RKD

    I don't know what my expresion would be if I caught my kid in the bathroom with a bowl of cereal, a phone, and whacking it! LMAO!!!

    October 1, 2010 at 10:36 pm | Report abuse |
  7. ZL

    Buy Chad Ochocinco's cereal today – It gets you up in the morning

    October 2, 2010 at 8:44 am | Report abuse |
  8. Prof.

    I wouldn't be surprised if it was intentional considering the agenda of the people who run things these days.
    Why is that clown even on a cereal box to start with?

    October 2, 2010 at 9:29 am | Report abuse |
  9. ochocincA

    Ochocinco is so fine. And so what if its the wrong number. People worry bout wrong things. He does a lot for people. And he is so fine. Be my ochocinco anyday. We can eat cereal together all day long

    October 2, 2010 at 1:43 pm | Report abuse |
    • asche

      nobody said anything about HIM, moron.

      October 2, 2010 at 3:40 pm | Report abuse |
  10. 210

    ocho-sucko in the midst of controversy? it CANT be him. no, the ocho-stinko i know would NEVER be involved with any type of controversy.

    October 2, 2010 at 2:54 pm | Report abuse |
  11. kerry

    Looks like any money already donated is going into reprinting those boxes. Good job.

    October 2, 2010 at 3:13 pm | Report abuse |
  12. Anonymous

    You're a low-life idiot!

    October 2, 2010 at 11:46 am | Report abuse |
  13. Ryan D

    CNN! BLUR that out, holy privacy issues batman! And kill IRabbit's comment – or at minimum you'll be paying for a number change for that poor woman.

    October 2, 2010 at 1:24 pm | Report abuse |
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