Selling a home now: 'Paint it, put new carpet in it,' real estate guru says
December 30th, 2010
10:35 AM ET

Selling a home now: 'Paint it, put new carpet in it,' real estate guru says

Mike Aubrey from HGTV's "Real Estate Intervention" talked Thursday to CNN's "American Morning" about what you can do if you're trying to sell a home in a down housing market.

"In this marketplace, it is vital that you have two things in order to be successful: You have to be priced right, and you have to look good," Aubrey said.

"Make no mistake, the boom days of 2005 are gone. This is a question of economics," Aubrey said. "There are far more homes on the market than there are qualified buyers that are looking for those homes, and if you haven't priced it right, you haven't made it look good, no one's going to buy it at all."

So, what sells houses these days? Aubrey said beautification goes a long way.

"I had to give you the 'lipstick on a pig' theory, but walls and floors sell houses. If you don't have money and you're in a position where you don't have a ton of cash to spend and invest in your property to get it to sell, paint it, put new carpet in it," he said. "Things like that have an amazing impact on what buyers think when they come into the property."

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soundoff (11 Responses)
  1. Veritas

    If you don't have money how in the world can you afford to paint and carpet jackazz?! I say plan on selling on a land contract with a sizeable downpayment. If the property is in disrepair sell as a handyman special. More and more people have low credit ratings due to the economy so waiting for the ones with good credit is often futile. Find people you feel are responsable. Bad credit can mean slow pay not always no pay. So choose people with incomes that can be direct deposited each month. After all everyone needs a home why sit on a property with no money when you can have an income monthly that pays some of your bills so you don't wind up in the bad credit boat too.

    December 30, 2010 at 12:09 pm | Report abuse |
    • weakrednecks

      ohcmon now! you can't be that poor!

      December 30, 2010 at 7:29 pm | Report abuse |
    • Janet

      The problem is that many sellers need the cash to pay off their mortgage or put into their next purchase, they don't want to be landlords or mortgage holders on their home, they want to SELL it.

      June 13, 2011 at 5:14 pm | Report abuse |
  2. Tammi

    I couldn't agree more! We had our house on the market at the worst possible time last year, for 9 months. I painted it and put new carpet in and we had an offer three days later! Made a huge difference in how it was perceived. The paint it had was neutral and in good shape and so was the carpet so we didn't change it at first, until finally, after many months of being on the market, we decided to try a new coat of paint and carpet and it worked! I will do this first next time!

    December 30, 2010 at 12:53 pm | Report abuse |
  3. Tammi

    I couldn't agree with the author more! We had our house on the market at the worst possible time last year, for 9 months. I painted it and put new carpet in and we had an offer three days later! Made a huge difference in how it was perceived. The paint it had was neutral and in good shape and so was the carpet. We didn't have much money because we moved out of state, so we didn't change it at first, until finally, after many months of being on the market, we decided to try a new coat of paint and carpet and it worked! I will do this first next time as we would have made more money on the house and sold it a lot faster!

    December 30, 2010 at 12:56 pm | Report abuse |
  4. Veritas

    Very rare, i myself have have a friend who owns several properties and they go as is handyman land contract. If this market is going to work we must level the playing field make a monthly income which will keep you afloat. in these hard times your far better off to sell landcontract or just sit and spin on your property. theres alot to be said for a monthly income. not to mention tax deductions and the satisfaction one gets by helping people. So whats to lose.

    December 30, 2010 at 7:30 pm | Report abuse |
  5. mr. Loveit

    location...location...location...move here to leavenworth kansas where your tax money flows like wine as endless as taking candy from the future of american history children. Low expense and low overhead historic homes. See the kings of america living high and no tea party to steal from fort leavenworth kings. Come and see perfect real estate bliss. Be amazed.

    December 31, 2010 at 2:02 am | Report abuse |
  6. mr. Loveit

    i say again.. Here there are only kings..everyone else are their servants. Fort leavenworth keeps your tax dollars safe and sound. True real estate kings.

    December 31, 2010 at 2:07 am | Report abuse |
  7. Cuppy Cakes

    Before painting and carpeting dont forget to seal up the hole in the floor where you hid the dead bodies.

    December 31, 2010 at 3:04 am | Report abuse |
  8. Chrislefebvre

    A fresh coat of paint definitely can go a long way. I wouldn't replace carpets unless they were outdated or worn. If you have hardwood under the carpets then consider ripping them out and refinishing the floors. Curb appeal is another biggie. Also, keeping your home uncluttered and neat during showings.

    Chris Lefebvre
    Methuen, MA

    January 6, 2011 at 8:11 am | Report abuse |
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