After a presentation saying the iPhone 4's reception problems have been "blown way out of proportion," Apple CEO Steve Jobs said Friday that all owners will receive free bumper cases to fix the issue.
People who already paid for a case, which reduces interference, will get a refund, Jobs said.
"We're not perfect; phones aren't perfect," Jobs said. "We want to make all our users happy."
The iPhone 4 broke Apple sales records after its release on June 24, drawing positive reviews from tech bloggers and almost religious fervor from Apple fanatics who lined up for hours to get their hands on one.
It has sold more than 3 million units, Jobs said Friday, and has been the most successful product launch in Apple history. He maintained that, despite the reception issue, the phone remains "our best product ever."
"It's not like Apple has had its head in the sand on this," Jobs said. "It's only been 22 days."