Hotel denies it regrets bejeweled tree
December 21st, 2010
11:49 AM ET

Hotel denies it regrets bejeweled tree

The Abu Dhabi hotel that put up that glitzy Christmas tree adorned with $11 million in jewelry denies saying it regrets the ploy, according to The National.

Some commentators had criticized the Emirates Palace Hotel for the 40-foot tree's opulence, saying the money could have been better spent.

Hotel officials seemed to express regret about overdoing it, but now they say they were misunderstood. The ostentatious tree was merely a public relations stunt, nothing more, they say.

"With anything you do, you might get negative responses and negative publicity. That doesn't mean what we did is wrong," Hazem Harfoush, the hotel's assistant director of marketing, told The National.

The statement that got news outlets talking said:

"The hotel regrets attempts to overload the tradition followed by most hotels in the country with meanings and connotations that do not fall in line with the hotel's professional standards. ...

"Putting the Christmas tree up is not a novelty, rather it is a tradition meant to share in celebrating occasions guests hold while they are away from their home countries and families."

The hotel told The National that the gems on the tree are worth $11 million, but it hadn't bought them. They belong to a jeweler that has an outlet in the hotel, and they will be returned to the store when the tree comes down.

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Filed under: Abu Dhabi • United Arab Emirates • World
soundoff (44 Responses)
  1. dan gregory

    OOOHHH!!! A misunderstanding???? Got It!!!! Kind of like in the same way that "WE' are supposed to misunderstand all the lying-brain-washing propaganda that is reported in the good ole U.S.A.? All we see reported on with the economy and the well being of our country in general is only OXYMORON-ISH? "There is no recession!"" OH-yes there is!!" "No there is not!!!" "Things are looking up!!" "OH-no they are not!!" "The banks are doing better!!"" OH-no they are not!!! ""ETC. ETC.. Everyday same ole crap!!!! "It's good!" Next day." No it's bad!!" Back and forth and back and forth. LIke a bunch of scatterbrains!!!

    December 21, 2010 at 6:41 pm | Report abuse |
  2. Screw face

    Your right there was never a recession unless u are considered poor then u have always been in a recession only thing now that it is starting to show

    December 21, 2010 at 8:43 pm | Report abuse |
  3. reva

    Oh dear oh dear – they love their christian guest workers so in Abu Dhabi they won't even extradite them for crimes committed in th USA. Tru love.

    December 21, 2010 at 8:43 pm | Report abuse |
  4. reva

    There is at least two Americans I know there who have arrest warrants for child kidnapping from the USA but Abu Dhabi likes to keep that quiet and decorate the tree with jewels. How christian of them! Hypocrites.

    December 21, 2010 at 8:46 pm | Report abuse |
  5. reva

    There is at least two Americans I know there who have arrest warrants for child kidnapping from the USA but Abu Dhabi likes to keep that quiet and decorate the tree with jewels. How christian of them!

    December 21, 2010 at 8:48 pm | Report abuse |
  6. reva

    There is at least two Americans I know there who have warrants for child kidnap from the USA but Abu Dhabi likes to keep that quiet and decorate the tree with jewels. How christian of them!

    December 21, 2010 at 8:51 pm | Report abuse |
  7. reva

    There is at least two Americans I know there who have warrants for child abduction from the USA but Abu Dhabi likes to keep that quiet and decorate the tree with jewels. How christian of them!

    December 21, 2010 at 8:53 pm | Report abuse |
  8. reva

    There is at least two Americans I know there who have child abduction from the USA but Abu Dhabi likes to keep that quiet and decorate the tree with jewels. How christian of them!

    December 21, 2010 at 8:53 pm | Report abuse |
  9. Screw face

    @dan i like how u punctuated everything u either have alot of education or alot of patience

    December 21, 2010 at 8:54 pm | Report abuse |
  10. reva

    There is at least two Americans I know there who have

    December 21, 2010 at 8:55 pm | Report abuse |
  11. reva

    I know at least two Americans who have

    December 21, 2010 at 8:56 pm | Report abuse |
  12. reva

    Abu Dhabi let US bring justice on their own citizens

    December 21, 2010 at 8:57 pm | Report abuse |
  13. reva

    Does the christmas tree have gifts for the children kindapped into your country?

    December 21, 2010 at 8:59 pm | Report abuse |
  14. reva

    Well now – ment to say it only once but heck let the world know this wolf in sheep clothing! Jewels on the tree give me a break!

    December 21, 2010 at 9:09 pm | Report abuse |
  15. reva

    Upgrade your justice system, treat your pakistani and other poor muslim bretheren humanly,don't have us write 231 checks for a car loan (and get your bathroom standards up to date while at it) and then light a xmas tree, will ya?

    December 21, 2010 at 9:19 pm | Report abuse |
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