Monday quarterbacking: Super Bowl's hits and fumbles
Groupon's ad generated much controversy.
February 7th, 2011
11:06 AM ET

Monday quarterbacking: Super Bowl's hits and fumbles

The Packers might have been the official winners of Super Bowl XLV, but if we're counting Web buzz, there were plenty of other victors Sunday night.

(And some losers, but we'll get to them later.)

"Chrysler 200" scored as the top search in Google on Monday morning due largely to a gritty commercial featuring Eminem and his hit "Lose Yourself."

Against the hard-driving beat of the song, a glistening new Chrysler 200 is seen. The vehicle is meant to replace the Chrysler Sebring midsize car, which was lambasted by critics.

"What does a town that's been to hell and back know about the finer things in life?" a gritty voice asks about Detroit. "Well I'll tell ya, more than most. You see, it's the hottest fires that make the hardest steel. Add hard work and conviction and the know-how that runs generations deep in every last one of us.

"That's who we are," the voice says. "That's our story." Cue Em, who himself has been in rehab. In the video, he walks into a theater where gospel singers are giving it a ton of heart. Message: The Motor City's woes are behind it.

Another clever ad, for the Volkswagen Passat, has us fawning over "The Darth Vader Kid," 6-year-old Max Page, who was busy Monday doing the rounds on morning shows. Max has a congenital heart defect, and has a pacemaker, but his physicians say he's able to live a relatively normal life. He said he was "thrilled" to show off his "special move" in the ad.

Speaking of special moves, fans appear to be torn over whether the Black Eyed Peas halftime show was banging or blah. The Peas, joined by Slash and Usher, sang their usual family-friendly hits, but Will.i.am tossed it up a bit and changed the lyrics to "Where Is the Love?" He rapped: "In America we need to get things straight/Obama let's get these kids educated/Create jobs so the country stays stimulated/This is dedicated to all the innovators."

There is far less debate over whether Groupon offended with its ad about getting discounts on products and services. During the ad, actor Timothy Hutton appears to be served a meal at Himalayan Restaurant in Chicago. "The people of Tibet are in trouble. Their very culture is in jeopardy," he says, adding, "But they still whip up an amazing fish curry!"

More viewers were probably munching on simpler dishes during the game ... like ... popcorn? Cameron Diaz was caught on camera feeding Yankees star Alex Rodriguez popcorn while they cozied up in a luxury box at Cowboys Stadium. Some people were disturbed, some enough to boo.

Speaking of booing, you all know by now that Christina Aguilera messed up the national anthem. The pop diva has apologized, and here's proof she does know the words. Perhaps forgiveness will come easier after watching these wretched renditions from the past.

Say what you will about Christina, at least she probably had a good seat. That's more than about 400 Super Bowl fans got. They were told they could not take the seats they'd paid for because their section of Cowboys Stadium was still under construction. No doubt those fans upon hearing that news had to dig deep, a theme that resonated during the games faithier moments. Even before kick off there was controversy over rejected ads from JesusHatesObama.com, a political novelty t-shirt company that had dueling bobble heads of Jesus and Obama, and the Fixed Point Foundation, a group that promotes Christianity in the public square. As Usher would sing "Oh my God..." or "Oh my gosh..."

Grading every ad: Best and worst of Super Bowl commercials 2011

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Filed under: Football • Pro football • Sports • Super Bowl
soundoff (776 Responses)
  1. Like that

    Darth Vader kid, the beaver, and the VW Beetle commercials were the best of the year, and not one compared to the humor na\\and thought of commercials from past super bowls.

    February 7, 2011 at 1:34 pm | Report abuse |
  2. elainef

    The world we live in is complex, yet we cannot even find someone who can sign our song!!

    February 7, 2011 at 1:35 pm | Report abuse |
    • Church of Suicidal

      There was someone "signing" it. She even had her own platform. It was to the left of Ms. Aguilera's if I remember correctly...

      February 7, 2011 at 5:17 pm | Report abuse |
  3. Viper62

    FREE TIBET WITH ANY TIBET OF EQUAL OR GREATER VALUE.

    TAKE A CHILL PILL. YOU PEOPLE WILL GRASP ON TO ANY DRAMA YOU CAN FIND.

    February 7, 2011 at 1:36 pm | Report abuse |
  4. LisaLou

    Bruce Springsteen? Paul McCartney? GAG! Please – those old guys need to retire already. At least the BEPs were somewhat current and I enjoyed the show. It's not supposed to be a full-blown concert. It's not supposed to be artistic and thought-provoking. It's supposed to be 15 minutes of entertainment while people in the stands get popcorn and use the restroom. Really, people. It's a football game. Sheesh.

    February 7, 2011 at 1:36 pm | Report abuse |
  5. GODZILLA1

    Those whose seats were denied them even though they had legitimate tickets collectively chanted "Jerry Jones sucks"(they really did((and he really does))) but it made no difference. As long as the NFL is run by nuts like J.J. you can expect things like this (for sure at Jerryworld in Arlington).

    February 7, 2011 at 1:36 pm | Report abuse |
  6. robert

    dull game and dull comercials

    February 7, 2011 at 1:37 pm | Report abuse |
  7. Katie

    Indianapolis born Adam Lambert should sing the National Anthem next year!!!http://www.youtube.com/watch?v=6hj2F5xvGYE

    February 7, 2011 at 1:37 pm | Report abuse |
  8. jujubeans

    I thought Fergie was supposed to be wearing a thong <===3

    February 7, 2011 at 1:38 pm | Report abuse |
  9. T

    I liked the "Darth Vader" ad and the movie ad for "Captain America: The First Avenger".
    Which looks better that you want to see ? "Thor" or "Captain America" ?

    February 7, 2011 at 1:38 pm | Report abuse |
  10. noe5354

    The most stupid thing about the Tibet Commercial is: Fish is God of Water to Tibetan. Eating it is forbidden. If their baby dies, they feed the body to fish and believe fish will help send their baby to heaven. I guess the real intend of the commercial is to make fun of Tibet culture.

    February 7, 2011 at 1:38 pm | Report abuse |
  11. woodside

    worst superbowl i have ever seen. the commercials were terrible, the national anthem, my favorite part especially the fighter jets, was absolutely terrible, the game, it all was just horrible!!! and then there was the halftime freak show...?

    February 7, 2011 at 1:39 pm | Report abuse |
    • David (Georgia)

      What did the fighter jets do wrong?

      February 7, 2011 at 2:13 pm | Report abuse |
    • Ryan

      I bet you hate your life too.

      February 7, 2011 at 2:43 pm | Report abuse |
  12. Sharon

    Loved the Darth Vader kid. Excellent physical acting in showing surprise.

    Most importantly, Karma cleansed Ben Roethlisberger of his sins by making him lose the Super Bowl. Steelers are gonna win the Super Bowl in 2012 (if there's a 2011 season).

    February 7, 2011 at 1:39 pm | Report abuse |
  13. publius enigma

    Maybe people should put more effort into glorifying the song itself instead of trying to glorifying their own voices.

    February 7, 2011 at 1:40 pm | Report abuse |
  14. Indie

    Not impressed with the commercials this year! Unmemorable, too many car ads. Some ads, it was hard to catch the "tag phrase" or the branding. Pepsi Max and monkeys sandwiching car for Monster.com got a few chuckles. Where were those "origanal" Doreto's ads? Better luck next year!

    February 7, 2011 at 1:42 pm | Report abuse |
  15. BeHappy

    Bunch of jealous haters!!! Give the girl a break. She is a truely awesome talent. Everybody screws up lyrics sometimes... Besides, I bet most of you haters out there would've not only forgot our own name in front of such a large crowd but you would've soiled yourself as well.

    February 7, 2011 at 1:43 pm | Report abuse |
    • sldr1

      Seriously?!! You obviously have no pride for your nation! She gets paid millions of dollars to sing in front of thousands of people. That is her CAREER!!! Maybe you should look up the word patriotism. It is about our NATIONAL ANTHEM! The song has been around FOREVER (look up the history). She sings songs that were written a month before her concerts! Seriously, you are too young to understand the uproar. Maybe you should not post on something like this until a friend or family member dies while fighting for your country, and maybe then you might understand the importance of such patriotism!

      February 7, 2011 at 2:04 pm | Report abuse |
    • Ryan

      It must be great to be perfect... again, the girl made a mistake... yeah signing is her job and she should not make mistakes. But mistakes do happen. Ben Rothelesburger's (sp) job is to complete passes and not throw interceptions, but he didn't do that... people make mistakes, deal with it. I am sure she did not get paid to sing it... she did it for her country, that makes her a patriot.

      February 7, 2011 at 2:50 pm | Report abuse |
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