Monday quarterbacking: Super Bowl's hits and fumbles
Groupon's ad generated much controversy.
February 7th, 2011
11:06 AM ET

Monday quarterbacking: Super Bowl's hits and fumbles

The Packers might have been the official winners of Super Bowl XLV, but if we're counting Web buzz, there were plenty of other victors Sunday night.

(And some losers, but we'll get to them later.)

"Chrysler 200" scored as the top search in Google on Monday morning due largely to a gritty commercial featuring Eminem and his hit "Lose Yourself."

Against the hard-driving beat of the song, a glistening new Chrysler 200 is seen. The vehicle is meant to replace the Chrysler Sebring midsize car, which was lambasted by critics.

"What does a town that's been to hell and back know about the finer things in life?" a gritty voice asks about Detroit. "Well I'll tell ya, more than most. You see, it's the hottest fires that make the hardest steel. Add hard work and conviction and the know-how that runs generations deep in every last one of us.

"That's who we are," the voice says. "That's our story." Cue Em, who himself has been in rehab. In the video, he walks into a theater where gospel singers are giving it a ton of heart. Message: The Motor City's woes are behind it.

Another clever ad, for the Volkswagen Passat, has us fawning over "The Darth Vader Kid," 6-year-old Max Page, who was busy Monday doing the rounds on morning shows. Max has a congenital heart defect, and has a pacemaker, but his physicians say he's able to live a relatively normal life. He said he was "thrilled" to show off his "special move" in the ad.

Speaking of special moves, fans appear to be torn over whether the Black Eyed Peas halftime show was banging or blah. The Peas, joined by Slash and Usher, sang their usual family-friendly hits, but Will.i.am tossed it up a bit and changed the lyrics to "Where Is the Love?" He rapped: "In America we need to get things straight/Obama let's get these kids educated/Create jobs so the country stays stimulated/This is dedicated to all the innovators."

There is far less debate over whether Groupon offended with its ad about getting discounts on products and services. During the ad, actor Timothy Hutton appears to be served a meal at Himalayan Restaurant in Chicago. "The people of Tibet are in trouble. Their very culture is in jeopardy," he says, adding, "But they still whip up an amazing fish curry!"

More viewers were probably munching on simpler dishes during the game ... like ... popcorn? Cameron Diaz was caught on camera feeding Yankees star Alex Rodriguez popcorn while they cozied up in a luxury box at Cowboys Stadium. Some people were disturbed, some enough to boo.

Speaking of booing, you all know by now that Christina Aguilera messed up the national anthem. The pop diva has apologized, and here's proof she does know the words. Perhaps forgiveness will come easier after watching these wretched renditions from the past.

Say what you will about Christina, at least she probably had a good seat. That's more than about 400 Super Bowl fans got. They were told they could not take the seats they'd paid for because their section of Cowboys Stadium was still under construction. No doubt those fans upon hearing that news had to dig deep, a theme that resonated during the games faithier moments. Even before kick off there was controversy over rejected ads from JesusHatesObama.com, a political novelty t-shirt company that had dueling bobble heads of Jesus and Obama, and the Fixed Point Foundation, a group that promotes Christianity in the public square. As Usher would sing "Oh my God..." or "Oh my gosh..."

Grading every ad: Best and worst of Super Bowl commercials 2011

Post by:
Filed under: Football • Pro football • Sports • Super Bowl
soundoff (776 Responses)
  1. SnowyNorth

    Now, if M&M would have been carring a bag of Doritos around Detroit it would have been more believable

    February 7, 2011 at 3:55 pm | Report abuse |
  2. Broncogator

    About the National Anthem... I swear I wish before I croak that somebody with some singing talent would sing the song as it was written. PLEASE... somebody? Anyone out there that can sing it with out putting their on flare, slides, vocal gymnastics, personal touch or what ever that crap is called, please step forward. I can tell that there's a lot of people that crave the song to be sung in its original version. I'm sick , sick , sick of these artists putting their own creative notes in there. For one thing , I kinda like to sing along, and when these people go off on their sliding notes , I can't sing along... I have no idea where they're going. I'm proud of this country and the song... I like to be a part of the patriotic tradition , but I can't because of the self indulgence of the artist singing the song. All you artists out there- save that stuff for your concerts! If you're requested to sing the " National Anthem " then please just sing it and don't mess with it. I think there's more chance the artist will flub up ( as in the case of Christina A) by veering off the notes with your creative interpretations. And finally I'm just sick of it all. I wish Kate Smith was still alive- She could show how to sing that song!

    February 7, 2011 at 3:56 pm | Report abuse |
    • EtanSmailliw

      http://www.youtube.com/watch?v=9ETrr-XHBjE Sung reverently and completely straight. At a Super Bowl, no less.
      I'm doing this for your blood pressure. It'll be all right.

      February 7, 2011 at 6:04 pm | Report abuse |
  3. buyshanegas

    The border ad inspired me to shoot a 'monday after' video for my buddies –
    enjoy!
    http://buyshanegas.tumblr.com/post/3167306597/the-morning-after-the-superbowl-is-always-a-little

    February 7, 2011 at 3:57 pm | Report abuse |
  4. ICONEMI

    i'm glad that this super bowl is all over with.... for one, the game itself was so boring i was watching the MTV after the 2nd quarter... the halftime show was pretty lame ( everyone expetced more ) and the fact that from the start, the stadium was cursed to begin with and that helped the game become even more boring...so yeah i'm happy that it was all over !!!

    February 7, 2011 at 3:59 pm | Report abuse |
  5. Laurie

    Superbowl commericals – not as good as they have been in the past..half time entertainment...SUCKED

    February 7, 2011 at 4:00 pm | Report abuse |
  6. Name*Johnny s

    The worst half time proformence ever, I don't think there was one decade that this group hasn't ripped off, for example bump it ripped of dick dales miserlou, the opening theme used in pulp fiction and that time of your life song ripped off the 80's. Anyways a little history lesson eminem worked for gm in motor city so for anyone accusing him of selling out he's not.

    February 7, 2011 at 4:02 pm | Report abuse |
  7. jorge washinsen

    Did anyone watch the game?What was the score?I had bad reception.Osama

    February 7, 2011 at 4:02 pm | Report abuse |
  8. randy

    I actually watched the game because of the football ...Commercials are for taking a leak, getting more beer and snacks..nothing more. It's also why dvr's are so popular.

    February 7, 2011 at 4:02 pm | Report abuse |
  9. Broncogator

    National Anthem .....For those who don't know the whole song here it is :
    Oh, say, can you see, by the dawn's early light,
    What so proudly we hail'd at the twilight's last gleaming?
    Whose broad stripes and bright stars, thro' the perilous fight,
    O'er the ramparts we watch'd, were so gallantly streaming?
    And the rockets' red glare, the bombs bursting in air,
    Gave proof thro' the night that our flag was still there.
    O say, does that star-spangled banner yet wave
    O'er the land of the free and the home of the brave?

    On the shore dimly seen thro' the mists of the deep,
    Where the foe's haughty host in dread silence reposes,
    What is that which the breeze, o'er the towering steep,
    As it fitfully blows, half conceals, half discloses?
    Now it catches the gleam of the morning's first beam,
    In full glory reflected, now shines on the stream:
    'Tis the star-spangled banner: O, long may it wave
    O'er the land of the free and the home of the brave!

    And where is that band who so vauntingly swore
    That the havoc of war and the battle's confusion
    A home and a country should leave us no more?
    Their blood has wash'd out their foul footsteps' pollution.
    No refuge could save the hireling and slave
    From the terror of flight or the gloom of the grave:
    And the star-spangled banner in triumph doth wave
    O'er the land of the free and the home of the brave.

    O, thus be it ever when freemen shall stand,
    Between their lov'd homes and the war's desolation;
    Blest with vict'ry and peace, may the heav'n-rescued land
    Praise the Pow'r that hath made and preserv'd us a nation!
    Then conquer we must, when our cause is just,
    And this be our motto: "In God is our trust"
    And the star-spangled banner in triumph shall wave
    O'er the land of the free and the home of the brave!

    February 7, 2011 at 4:04 pm | Report abuse |
  10. Anniem

    I think it has gotten to the point where it all just ads with a few minutes of football thrown in now and then...

    February 7, 2011 at 4:05 pm | Report abuse |
  11. randy

    Only on these idiot blogs can a piece on commercials and the star spangled banner be turned into somthing like race or political affiliation..Too funny...idiots

    February 7, 2011 at 4:06 pm | Report abuse |
  12. Bunduran

    My thoughts during the commercials were that none were very good. In fact I thought if this is what ingenuity in America is about it's no wonder the country is in trouble. Hopefully next year will be much better.

    February 7, 2011 at 4:09 pm | Report abuse |
  13. Anniem

    I think America the Beautiful would be a much more appropriate national anthem.

    February 7, 2011 at 4:09 pm | Report abuse |
  14. Name*Johnny s

    Ya it's actually written about how you guys tried to invade us canadians and About( haha he said about)us burning down your white house, it's about the war of 1812. I always laugh anytime I watch Patton when he talks about you guys never loosing a war but everyone seems to forget 1812

    February 7, 2011 at 4:10 pm | Report abuse |
  15. TC

    I loved the game, some of the commercials were good..especially could relate to the old folks home and loved the Detroit commercial. yes, Christina messed up the song but what the hey; she apologized and she still has a good voice. i loved the half-time show...much better than those old boring ones they use to have. All in all I give it a B.

    February 7, 2011 at 4:11 pm | Report abuse |
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23