7-Eleven birthday means free Slurpees for heat-ravaged U.S.
7-Eleven first served up free birthday Slurpees in 2002, when these two Florida youngsters capitalized on the promotion.
July 11th, 2011
11:53 AM ET

7-Eleven birthday means free Slurpees for heat-ravaged U.S.

Sure, it's a marketing ploy, but the timing is apropos.

As sweltering heat in 15 states is pushing the mercury to record levels, 7-Eleven is celebrating its 84th birthday by handing out 5 million Slurpees between noon and midnight Monday.

CNN reported earlier Monday that almost a third of U.S. states are likely to see temperatures top 105 degrees this week. Wichita, Kansas, saw 111-degree temps Sunday. Oklahoma City set a new record at 108.

All in all, it's nasty out there, and it's a good thing the free 7-Eleven icy beverages are only 7.11 ounces. Otherwise, they wouldn't stand ... well, a Slurpee's chance in Wichita. Sorry, couldn't resist.

Jesus Delgado-Jenkins, the company's senior vice president of merchandising, marketing and logistics, said in a news release that 7-Eleven has been conducting the promotion since its 75th birthday in 2002.

"Even without the 5 million free Slurpee drinks, July is the biggest month of the year for Slurpee sales. What better drink for the hottest month of the year?" he asked.

You can head over to the Slurpee website for more details or to find a nearby store, and if you can't decide which of the dozens of flavors would best cool you off, the International Business Times has done a little of the legwork for you.

But don't rely solely on Slurpees to keep you safe in the record heat. Pay attention to signs of heat exhaustion - such as heavy sweating, pale or clammy skin, weak pulse, fainting and vomiting - and remember that the National Weather Service advises you to drink plenty of water, wear light clothing and limit activity during the hottest parts of the day.

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Filed under: Business • Kansas • Oklahoma • U.S.
soundoff (44 Responses)
  1. Jazzzzzzzz

    @one cheek sneak. No don't do that. Instead wait for a speeding car. It's a lot faster in case you change your mind. And it's not as messy either.

    July 11, 2011 at 9:09 pm | Report abuse |
  2. one cheek sneak

    I want to leave this world the same way I entered it.......screaming and covered in blood.

    July 11, 2011 at 9:15 pm | Report abuse |
    • Mmmmm

      Lol...oh and don't forget the camera...we're gonna need recent set of exit photos...for the family and friends celebration repast: its a boy, again! Hang up the pastel blue and black balloons. Instead of cigars pass out death rattlers shaped like skull...to celebrate your departure...

      July 11, 2011 at 11:19 pm | Report abuse |
  3. Jazzzzzzzz

    I'm with Mmmmm. Use a yellow cab instead. He he

    July 11, 2011 at 9:16 pm | Report abuse |
  4. Jazzzzzzzz

    Ok." Screaming and covered in blood." Go for a walk in the Bronx at mid-night. Then you'll get your wish.

    July 11, 2011 at 9:20 pm | Report abuse |
  5. one cheek sneak

    Wanna win the lottery cuz I wanna hail a cab in new York and tell him I need a ride to los Angeles. Just to see if he would do it. Wouldn't it cost like ten thousand dollars?

    July 11, 2011 at 9:23 pm | Report abuse |
    • Mmmmm

      ...get that cabdriver Jamie aka Max he'll take you anywhere for a little collateral...

      July 11, 2011 at 11:31 pm | Report abuse |
  6. Queen

    What a bloodthirsty bunch!

    July 11, 2011 at 9:24 pm | Report abuse |
  7. Queen

    @one cheek sneak:

    Plus tip.

    July 11, 2011 at 9:25 pm | Report abuse |
  8. one cheek sneak

    Plz congradulate me. This week I am getting my muffdiving certification.

    July 11, 2011 at 9:27 pm | Report abuse |
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