Massive bather makes splash in German lake
A massive sculpture of a bathing woman will spend 10 days in a Hamburg, Germany, lake.
August 5th, 2011
10:02 AM ET

Massive bather makes splash in German lake

Call it "The Bath of the 70-foot Woman." Or "Two Tons of Mermaid."

The real name of the massive woman in a Hamburg, Germany, lake is actually "Die Badende" ("The Bather"), and she's an ad for British beauty brand Soap & Glory.

"We launched Soap & Glory in Germany last year, and we've been looking for a way to say, 'Thank you!' to everyone for embracing our products, and making us a real success there. At Soap & Glory, we consider it our calling to bring more beauty to the world, and have fun doing it - 'Die Badende' does exactly that," the brand's founder, Marcia Kilgore, said in a news release.

"Die Badende" is the work of art creator Oliver Voss. It's almost 13 feet high, 67 feet long and weighs two tons.

The sculpture is made from a steel cage covered with Styrofoam almost a foot thick, which is then covered by a layer of special filler sealed with a polyester resin.

It will spend 10 days in Hamburg's Inner Alster Lake.

Apparently, "Die Badende" is as modest as "she" is massive. Soap & Glory promises a crane will be standing by with a supersize towel when "Die Badende" is ready to come out of the water.

Post by:
Filed under: Advertising • Art • Germany
soundoff (185 Responses)
  1. Scuba

    I bet there's buried treasure down there.

    August 5, 2011 at 10:09 am | Report abuse |
    • LOL

      i'm sure the box will be empty.

      August 5, 2011 at 4:21 pm | Report abuse |
  2. yada

    That's kind of a fun idea for advertising. Definitely not just the same old billboard.

    August 5, 2011 at 10:55 am | Report abuse |
  3. RUFFNUTT

    wow thats a huge.......

    August 5, 2011 at 11:02 am | Report abuse |
    • Blahman

      Holy...... it's big foot!

      August 5, 2011 at 4:17 pm | Report abuse |
  4. Jeff Frank ( R - Ohio )

    Der frauline ist unt dumkopf.

    August 5, 2011 at 12:20 pm | Report abuse |
    • Dee

      Nice try, Jeff, but you need remedial German. Your comment should read: "Die Fraulein ist ein Dummkopf."

      August 5, 2011 at 4:24 pm | Report abuse |
    • Blahman

      unt?

      August 5, 2011 at 4:48 pm | Report abuse |
    • DerDieDas

      Dee – not to be too picky, but if anything it should be "Das Fraeulein ist ein Dummkopf". (Sorry, I don't have the "Umlaut ae key" on my keyboard).

      August 5, 2011 at 6:46 pm | Report abuse |
  5. Well......

    *********************************************************I think the Brits are kind'a wierd anyway. There are no British made films that either made no sence to me, or if they were suppose to be funny, they were not, at least not to me. ******************************************

    August 5, 2011 at 12:21 pm | Report abuse |
    • cope

      She isn't British – she is in a lake in Hamburg Germany...

      August 5, 2011 at 4:18 pm | Report abuse |
    • Junebug

      "There are no British films that made no sence to me"? So there are some British films that made some sense to you? I think we've identified the problem. You're an idiot.

      August 5, 2011 at 5:38 pm | Report abuse |
  6. Jeff Frank ( R - Ohio )

    I know someone into scuba diving.

    August 5, 2011 at 12:28 pm | Report abuse |
    • asgardshill

      IT'S A TRAP!

      August 5, 2011 at 5:42 pm | Report abuse |
  7. Well......

    *********************************************************** @Jeff Frank: It depends on how much $$$ (that should be a symbol for British pounds, but I dont have any) she got. She must have convinced she was safe, I'm not so sure she was very stupid. *******************************************

    August 5, 2011 at 12:34 pm | Report abuse |
  8. Ms. Banasy

    I like the brand name...'Soap and Glory'.
    I also think this advertising is awesome...pun intended.

    August 5, 2011 at 12:35 pm | Report abuse |
  9. MegaRedd

    That's such a cool way to advertise and thank people for embracing their product. It makes me miss Europe too.

    August 5, 2011 at 3:14 pm | Report abuse |
  10. marlane

    so cool....wish we could see that fun and creative advertising here state side.

    August 5, 2011 at 3:37 pm | Report abuse |
  11. The Duke

    It's nice. I wish I can have a feel in Ghana.

    August 5, 2011 at 3:56 pm | Report abuse |
  12. beverly

    Hamburg must be very proud of this. I spent 3 months in 1964 near the Alster and remember it well.
    I want to see another one in America.

    August 5, 2011 at 4:10 pm | Report abuse |
  13. Rich A

    Why would yo call it "Two Tons of Mermaid."? It clearly has two legs and no tail!

    August 5, 2011 at 4:21 pm | Report abuse |
  14. Litterboxrox

    No one can advertise like the British. Their commercials are great, too.

    August 5, 2011 at 4:21 pm | Report abuse |
  15. Lame-o

    All that work to make a suggestive statue and her face is as ugly as sin!!

    August 5, 2011 at 4:22 pm | Report abuse |
1 2 3 4 5 6 7 8 9