September 28th, 2011
08:30 PM ET

Ice cream cone or Ku Klux Klan member?

A Florida shop had to scrap its ice cream cone mascot because passers-by thought it looked like a man dressed in a Ku Klux Klan outfit.

"We were just trying to get people to come in," store employee Jasmine Gonzalez told CNN affiliate WTSP. "We thought it was something fun for people, but eventually people took it the wrong way."

The Ice Cream Family Corner and Sandwiches shop opened a few months ago in Ocala. The owners hired a man to stand outside the shop dressed in a vanilla  ice cream cone costume to attract business.

At first store owners told WTSP they had no idea the outfit was upsetting passers-by,  but then they noticed a drop in business, and began to wonder what was impacting their sales.

Eventually, Gonzalez said they were tipped off that people were avoiding the shop, because they thought the peaked cap was not an ice cream cone costume, but a KKK robe. The mascot was immediately pulled off the street.

Some customers told WTSP they could understand the confusion, while others laughed at the ordeal.

"They (KKK members) don't color themselves (with sprinkles) like that," Wayne Austin chuckled to WTSP as he looked at the costume.

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Filed under: Florida • U.S.
soundoff (222 Responses)
  1. Now I know

    Now I know How Bush was able to steal the election from Gore... People in Florida are about as smart as rocks... I'm sorry but that ice cream figure could only look like a k k k dress if your blind... This article is too funny and I will laugh at these silly people always.

    September 28, 2011 at 10:13 pm | Report abuse |
    • other

      I am blind, and even I can tell the difference.. obviously, I'm too observant to live in Florida...

      September 28, 2011 at 10:26 pm | Report abuse |
  2. AdmrlAckbar

    Klu Klux Kone?

    September 28, 2011 at 10:13 pm | Report abuse |
    • C. Sheen


      September 28, 2011 at 10:21 pm | Report abuse |
    • TehKitteh

      Somewhere in America, a KKK event planner is reading your comment, rubbing his chin thoughtfully, and thinking ... hmmm. What an interesting way to spread the message to the kids! Coming soon, to your grocer's freezer section!

      September 28, 2011 at 10:56 pm | Report abuse |
  3. grovestreet

    More evidence that most people in Florida are idiots.

    September 28, 2011 at 10:14 pm | Report abuse |
  4. Annexian

    Time for PC to end...

    If someone wants to make a "KKK" action figure complete with a plastic tree a black action figure is hanging from complete with a LED light "Blowtorch" the only fear they should have is if it sells enough to make the investment/profit.

    September 28, 2011 at 10:15 pm | Report abuse |
    • Phil

      Time for hatred and bigotry to end...

      September 28, 2011 at 10:27 pm | Report abuse |
  5. Leonard

    I swear CNN intentionally publish articles like this to stir up racism. Is this article really worthy of a CNN frontline? What happened to you CNN? You used to be so informative and relevent.

    September 28, 2011 at 10:15 pm | Report abuse |
    • Terry H

      Racism is alive and well without CNNs help. That is why they saw a KKK hood instead of an ice cream cone.

      September 29, 2011 at 1:24 am | Report abuse |
  6. David

    I think the most upsetting part of this story is the use of the phrase "passer-byers" in the video (0:24). Who let that air?

    September 28, 2011 at 10:19 pm | Report abuse |
  7. C. Sheen

    AAAAhhhhhhhhhh, right .................Florida......................The state that's trying to become relevant by moving up it's primary for irrelevant candidates..............That pretty much explains it.

    September 28, 2011 at 10:21 pm | Report abuse |
  8. WillH85

    Looks like they should offer eye exams at that place since it seems like a lot of people around there need one. Either that or a brain exam since there seem to be a lot of idiots around too.

    September 28, 2011 at 10:28 pm | Report abuse |
  9. RealNews

    September 28, 2011 at 10:28 pm | Report abuse |
  10. harry

    And to think i want to move to Florida. What a bunch of ninnies!

    September 28, 2011 at 10:30 pm | Report abuse |
  11. thinkaboutthis

    No. I'm sorry but there is no situation where a white pointy hat is remotely acceptable, given the history. Wow. An Ice cream cone can have a round top. Whoever thought this was a good idea is a phenomenal idiot.

    September 28, 2011 at 10:32 pm | Report abuse |
    • TehKitteh

      Lemme guess, you want we should ban swatikas, too? Party pooper!

      September 28, 2011 at 11:00 pm | Report abuse |
    • Zoraboo

      Yeah, these kids are totally racists Princesses and wizards and witches and dunces are all completely unacceptable, now.

      September 28, 2011 at 11:56 pm | Report abuse |
  12. fedupwithla

    The man in the picture apparently has "sprinkles" (given as colored tape) on top of his cone. Did the KKK use "sprinkles" on top of their "outfits"? This is worthy of further investigative journalism, CNN. Go for it!

    September 28, 2011 at 10:35 pm | Report abuse |
    • TehKitteh

      I think colors would be a really kute idea for the Klan. Blue sprinkles for boys, pink sprinkles for girls, green sprinkles for robes made of post recycled content, yellow sprinkles for ... for ... uh ... for incontinent klansmen ...

      September 28, 2011 at 11:03 pm | Report abuse |
    • pwarkentin2pc

      Maybe he's from the Rainbow Coalition branch of the Klan

      September 28, 2011 at 11:06 pm | Report abuse |
  13. Mammy


    September 28, 2011 at 10:35 pm | Report abuse |
  14. infonomics

    Americans cannot even distinguish KKK apparel from a ice cream costume. No surprise here as most in America cannot even manage their own weight much less their own thinking.

    September 28, 2011 at 10:44 pm | Report abuse |
  15. News that matters

    Meanwhile back in the REAL WORLD, news that matters continues business as usual. Seriously Florida, if this is news, you need to fire some folks.

    September 28, 2011 at 10:58 pm | Report abuse |
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